Music.

We all love it.

We always have.

From ancient civilizations to the modern world, music has always been an inseparable companion, reflecting the depth of human emotions, beliefs, and cultural identity.

In fact, as I reflect on my journey through my childhood into my thirties, one thing stands out above all else — the profound impact music has had on my life. From shaping my emotions to providing solace during difficult times, music has been my constant companion, enriching my experiences and creating lasting memories.

There is something magical about the atmosphere of a live performance — the pulsating energy of the crowd, the anticipation building up before the artist takes the stage, and the euphoria of singing along with thousands of other passionate fans.

Its mesmerizing rhythms and enchanting melodies have accompanied us through celebrations, rituals, wars, and moments of profound sorrow. As an art form that transcends language barriers, music has united communities, bridged divides, and served as a medium for storytelling and self-expression.

This enduring relationship between humans and music is a testament to its timeless power and its ability to shape the very essence of our shared human experience.

But have you ever thought about what happens when you wear headphones?

In the not-so-distant past, experiencing music was limited by the constraints of physical presence and technology. We couldn’t carry our favorite melodies with us at all times like we can today with headphones. Before the advent of portable music players and smartphones, music was bound to specific locations, like live performances, radio broadcasts, or vinyl records at home. The luxury of having music on demand, 24/7, was a distant dream. Now, with the ubiquitous presence of headphones, we carry a vast musical universe in our pockets…

Yet, most people don’t realize how music affects our brain, sure — it makes us tap our fingers and bob our heads. It takes control of our body without us even noticing.

It’s hard to argue that sounds have a physical impact on our bodies. But what about the brain? As it turns out, music sets off various processes in our brain that shape our state of mind.

It has been credited with all kinds of benefits in scientific literature, from helping us improve cognitive skills like learning, memory, and even certain health conditions. The results are remarkable and reveal the strong connection between sounds and our mental well-being.

How Different Genres Affect our Minds and Moods

Classical Music: Classical music has been found to have numerous positive effects on the mind. Listening to pieces from composers like Mozart and Bach can enhance spatial-temporal reasoning and cognitive abilities, often referred to as the “Mozart effect.” It is believed to temporarily boost problem-solving skills and memory retention. Additionally, classical music has shown to reduce stress and anxiety, promoting a sense of relaxation and tranquility.

Rock and Pop Music: Upbeat and energetic genres like rock and pop can influence our mood and evoke emotions. Listening to familiar and enjoyable songs can trigger the release of dopamine, a neurotransmitter associated with pleasure and reward. This can lead to increased feelings of happiness and excitement. However, some aggressive or loud rock music may also have adverse effects, causing increased heart rates and potential stress in certain individuals.

Jazz and Blues: Jazz and blues music are known for their improvisational nature and emotional depth. Listening to these genres can promote creativity and emotional expression. The intricate melodies and harmonies in jazz music may stimulate areas of the brain associated with problem-solving and critical thinking.

Ambient and Electronic Music: Ambient and electronic music often have repetitive patterns and soothing sounds that induce a state of relaxation. Listening to this genre can lower stress levels and improve focus and concentration. It is commonly used in meditation practices to create a calm and tranquil ambiance.

Heavy Metal: Studies on heavy metal music have shown mixed results. Some research suggests that listening to heavy metal can act as a cathartic release for anger and negative emotions, providing a sense of relief. On the other hand, excessive exposure to aggressive and intense music may lead to increased anxiety or agitation in certain individuals.

The Crown and Music

When I was in the process of designing The Crown, I knew that selecting the right music would be critical. My vision was to develop a device that could help people achieve flow state, where focus and productivity reach their peak.

Throughout the development process, I delved deep into scientific literature on the impact of music on the human mind. I wanted to ensure that the music we integrated into The Crown’s playlist was not just chosen arbitrarily or based on our own favorite tunes, but scientifically backed to induce flow state and improve focus.

Certain sounds quickly stood out with proven potential to engage the brain’s neural networks responsible for heightened attention and creativity. The soothing and repetitive patterns in ambient music had the potential to promote mental clarity and deep concentration — and in particular, a flow state.

The integration of this music was not just about enhancing the product; it was about creating a transformative experience for users, helping them unlock their cognitive potential and achieve their best work.

And now, with our NeuroAdaptive audio feature, you can have the most unique music listening experience of your life.

NeuroAdaptive Audio allows you to tell the music you are listening how to fine-tune itself, without speaking or lifting a finger. It works with your brain signals to determine what your brain state is, and adjusts itself accordingly.

It’s like magic.

Our proprietary product is rooted in brain music, and it’s been so inspiring to see actual musicians use it during their live performances too.

It definitely feels like we’re bringing something new to music history.